Innovation

/Innovation
10 Aug, 2014

What is the ONE thing you would do to fix the economy?

By | 2016-10-29T15:29:25+00:00 August 10th, 2014|Accountability, Business Growth, Business Strategy, Five Friends, Government & Politics, Innovation, Leadership, Leading & Managing Change, Results|

Five award-winning authors and speakers who just happen to be great friends get together to address important questions facing business, the country, and individual success. They answer this question in this edition: What ONE thing would you do to fix the economy? Be ready to be challenged.

2 Jul, 2014

Challenge Your Thinking. Focus Your Execution. Deliver Your Results.

By | 2016-10-29T15:29:27+00:00 July 2nd, 2014|Accountability, Business Growth, Business Strategy, Corporate Culture, Innovation, Leadership, Leading & Managing Change, Results|

The walls of The Loomis Agency are adorned with pictures of dogs. There are so many photos and references to our beloved canine companions that conspiracy theorists might wonder if the company is secretly reviving [...]

2 Jun, 2014

Are You a Challenger Brand?

By | 2016-10-29T15:29:29+00:00 June 2nd, 2014|Business Growth, Business Strategy, Corporate Culture, Innovation, Leadership, Leading & Managing Change, Results|

There’s a quote about leaders and followers that suggests “If you’re not the lead dog, the view never changes.” For many brands, that’s certainly true. We all understand there are a limited number of spots at the top and that in each category, there can only be one market leader. It’s also true that most brands will never even sniff the position at the front of their respective pack. But that doesn’t mean you have to resign yourself, or your brand to follower status. Whether you’re in second place, third place, or last place, by adopting a challenger brand mentality and embracing three distinct “states,” you can step out of your role of follower and start creating a whole new view.