If you want your business to be better, there are areas that will have to be different. If you want things to be different, you will have to change. For most businesses, the challenge to [...]
Have you ever head an idea and immediately thought, “That is brilliant!” It recently happened to me as I was emceeing an awards event for entrepreneurs and small business owners. The award was Entrepreneur of [...]
You can’t cut your way to growth. Profitability? Yes, at least for a while, but growth is a completely different animal. Growth requires increasing the top line and there are only four basic ways to [...]
What if there was a way to make a 100% improvement in one of the most prevalent complaints customers have about your product and service? You would implement it in a heartbeat, right? In the [...]
Flawless execution today is no guarantee of relevance tomorrow. The ability to quickly and continually change and adapt is a competitive advantage —which is why companies like Jim Beam, Procter & Gamble, and Zildjian Cymbals [...]
Businesses want people to be creative and unique in order to help them be different and distinctive. But is that always the best approach? Viewers of Katy Perry’s halftime show at the 2015 Super Bowl [...]
In our last blog, The Five Friends each gave their opinion about what they considered to be the biggest problems facing businesses in the next five years. In this blog, each will give their solution [...]
From Mark Sanborn: The biggest challenge businesses will face in the next five years is meeting increasing customer expectations. There is a current dilemma that will only get worse: the more you do for customers, [...]
The scariest change on your horizon is the one that you don’t see coming. The problem for most of us is that we are so busy taking care of the seemingly urgent stuff on our [...]
The Road Runner cartoons are wrong. Wile E. Coyote is the exception rather than the rule. Coyotes are idea models for remaining nimble and flourishing in the face of change. Need proof? They continue to [...]
There is no shortage of change models being pushed by authors and consultants. Each claims their supporters and detractors. I have one as well. It is the latest iteration of a model I developed and [...]
From Larry Winget: A leaders most important job: To lead. Duh. How do you lead? Not from behind, that’s for sure. Leaders have to get out in front with their ideas, vision, energy and presence. [...]
Five award-winning authors and speakers who just happen to be great friends get together to address important questions facing business, the country, and individual success. They answer this question in this edition: What ONE thing would you do to fix the economy? Be ready to be challenged.
The walls of The Loomis Agency are adorned with pictures of dogs. There are so many photos and references to our beloved canine companions that conspiracy theorists might wonder if the company is secretly reviving [...]
There’s a quote about leaders and followers that suggests “If you’re not the lead dog, the view never changes.” For many brands, that’s certainly true. We all understand there are a limited number of spots at the top and that in each category, there can only be one market leader. It’s also true that most brands will never even sniff the position at the front of their respective pack. But that doesn’t mean you have to resign yourself, or your brand to follower status. Whether you’re in second place, third place, or last place, by adopting a challenger brand mentality and embracing three distinct “states,” you can step out of your role of follower and start creating a whole new view.