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19 08, 2014

What is a Leader’s Most Important Job?

By | 2016-10-29T15:29:25+00:00 August 19th, 2014|Tags: , , , , , , , , , , , , , , , , , , |0 Comments

From Larry Winget: A leaders most important job: To lead. Duh. How do you lead? Not from behind, that’s for sure. Leaders have to get out in front with their ideas, vision, energy and presence. As I watch movies and TV shows about the battles of old, I always see [...]

10 08, 2014

What is the ONE thing you would do to fix the economy?

By | 2016-10-29T15:29:25+00:00 August 10th, 2014|Tags: , , , , , , , , , , , , , , , , , , , , |0 Comments

Five award-winning authors and speakers who just happen to be great friends get together to address important questions facing business, the country, and individual success. They answer this question in this edition: What ONE thing would you do to fix the economy? Be ready to be challenged.

4 08, 2014

What You Should and Shouldn’t Sacrifice to Reach Your Goals

By | 2016-10-29T15:29:26+00:00 August 4th, 2014|0 Comments

From Joe Calloway: I found this definition of sacrifice: “to give up something for something else considered more important.”  I’m going with that. If you’ve set the right goal, you should sacrifice pretty much anything and everything for it, because if it’s your goal – then you’ve decided it’s most important. [...]

28 07, 2014

Slow Down Time to Experience Richer Results

By | 2016-10-29T15:29:26+00:00 July 28th, 2014|Tags: , , , , , , , , |0 Comments

I saw the movie Lucy this weekend. If you like a good sci-fi action movie combination put this one on your list. It isn’t amazing, but it will make you think. At one point, Lucy (played by Scarlett Johansson) shows a group of researchers that an image can be sped [...]

20 07, 2014

What’s in a Name Change? Part III

By | 2016-10-29T15:29:26+00:00 July 20th, 2014|Tags: , , , , , , , , , , , , , , , , , |2 Comments

The first two parts of this blog series dealt with what went wrong when the National Speakers Association announced a name change and re-branding effort at its annual convention on July 2. Today we look at what went right.

13 07, 2014

What’s in a Name Change? Part II

By | 2016-10-29T15:29:27+00:00 July 13th, 2014|Tags: , , , , , , , , , , , , , , , , , |6 Comments

Napoleon said, “A leader is a dealer in hope.” When it comes to change, that responsibility extends to creating the context of why and how the current reality should and could be different.

8 07, 2014

What’s in a Name Change? Part I

By | 2016-10-29T15:29:27+00:00 July 8th, 2014|Tags: , , , , , , , , , , , , , , , , , , , |4 Comments

The majority of the world spent the last five days living their life. A small slice of the universe who make their living selling ideas, however, were agitating themselves into a frenzy. In case you missed it, the National Speakers Association, an association of which I am a member, decided to re-brand itself and change its name to PLATFORM. This is a first world problem. In the context of all of the turmoil in the world, the re-naming of this 41-year old association ranks right up there with … well almost nothing. And yet, people on all sides of the argument lit up the blogosphere and social media channels supporting their positions … even if it meant refusing to consider that others might be equally right in their own stance (see my blog on “Is It Always Right to be Right” for more on that phenomenon.)

2 07, 2014

Challenge Your Thinking. Focus Your Execution. Deliver Your Results.

By | 2016-10-29T15:29:27+00:00 July 2nd, 2014|Tags: , , , , , , , , , , , , , , , , , |0 Comments

The walls of The Loomis Agency are adorned with pictures of dogs. There are so many photos and references to our beloved canine companions that conspiracy theorists might wonder if the company is secretly reviving the Egyptian practice of animal worship. Michael Tuggle, Chief Imagination Officer for the Agency, told [...]

17 06, 2014

The Fault in Our Institutions is the Fault Within Ourselves

By | 2016-10-29T15:29:28+00:00 June 17th, 2014|Tags: , , , , , , , , , , , , , , , , , , , , |1 Comment

The lack of confidence in the institutions that define our collective culture is threatening the civility, economic prosperity, and standing of the United States as a world leader. Let’s start with the government. The President’s approval rating is underwater and continuing to sink. A recent Gallup poll found that only [...]

2 06, 2014

Are You a Challenger Brand?

By | 2016-10-29T15:29:29+00:00 June 2nd, 2014|Tags: , , , , , , , , , , |0 Comments

There’s a quote about leaders and followers that suggests “If you’re not the lead dog, the view never changes.” For many brands, that’s certainly true. We all understand there are a limited number of spots at the top and that in each category, there can only be one market leader. It’s also true that most brands will never even sniff the position at the front of their respective pack. But that doesn’t mean you have to resign yourself, or your brand to follower status. Whether you’re in second place, third place, or last place, by adopting a challenger brand mentality and embracing three distinct “states,” you can step out of your role of follower and start creating a whole new view.